Export & trade
Building long-term distributor partnerships
One container can start a relationship; assortments, training, and reliable reorders turn it into a partnership. NMF designs export work for repeat business.
Assortment discipline
Distributors win when SKUs turn. Start with high-velocity lighting, cable, and switchgear, then expand into specialties once sell-through is proven.
Avoid one-off oddities that stall in warehouses unless a project PO funds them.
Information flow
Share sell sheets, basic install notes, and clear reorder codes. Remote sales teams cannot push what they do not understand.
After-sales channels should be obvious—email and phone listed on every document pack.
Partnership mechanics
Agree forecast windows, target margins, and escalation paths for quality issues. Written expectations beat optimism.
NMF supports distributors who want a durable Turkish supply line into African and global markets.